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Sony has announced that the first 200Hz LCD TV will arrive in Australian stores on Saturday November 22.
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Sony Australia’s Product Manager for Bravia, Jan Ergen said, “Our message to consumers is simple – Motionflow 200Hz delivers the fastest frame rate of any LCD TV. Watching any fast-moving action, particularly sport, is super-smooth and more life-like than ever before thanks to this world first technology from Sony.”
The screen also comes with a complementary image enhancement technology called IB (Image Blur) Reduction that boosts the sharpness of the final picture by improving the original, frame by frame, before it is processed by Motionflow 200Hz.
But, Sony claims that the underlying superiority of the Z series’ picture is attributable to the BRAVIA Engine 2 that uses proprietary technology to improve every aspect of the image, frame by frame, in real time. Bravia Engine 2 is even better at reproducing realistic black, depicting objects with impressively lifelike depth and detail, removing blemishes or ‘noise’ from the picture and delivering that trademark vibrant BRAVIA colour.
The Sony Bravia Z series LCD TV will be available in 40 (KDL40Z4500), 46 (KDL46Z4500), or 52-inch (KDL52Z4500) screen sizes and will have an RRP of $3,399, $4,099, and $5,099 respectively.
See: www.sony.com.au
